SAIA

South African Insurance Association

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SAIA Consumer Education Radio Programme Industry Experts- SAIA Bulletin July 2019

The SAIA Consumer Education Radio Programme could not be a success without continuous support and contributions from the SAIA members, both financially and through proficient input from industry experts, which has had a profound impact on the scope of our projects. It is with this view that SAIA would like to recognise the contribution of two individuals who have gone beyond the call of duty to support our radio programme over the last two years.

SAIA would thus like to thank Mr. Nickey Mothiba of Bryte Insurance Company Limited and Ms. Bridgette Mogotsi of Santam Limited, for their participation in the programme by contributing their time and expertise towards achieving the programme’s objectives. They have interacted with listeners on industry related topics and become the voices of the programme. This initiative would not enjoy its current success without the constant support from industry experts. We, therefore, salute them for their commitment to this cause over and above work and family time.

The radio programme which is organised by one of our service providers – Mosidi Shomang Trading - has successfully ended its second series of implementation. The programme was broadcasted on -three commercial radio stations, from 12 February to 18 July 2019 airing a total of 36 interviews. The interviews aired bi-weekly and lasted for approximately 30 minutes. Our experts presented and engaged content developed on specific consumer education related topics and allowed listeners to call in. This approach has increased the number of loyal listeners who followed the programme throughout its duration and increased awareness from the content shared. SAIA continues to make great efforts to increase the awareness and understanding of consumer rights and responsibilities, which include knowledge about the financial sector and its products and services.

The third series of the programme will launch in 2020 and SAIA hereby, invites more members to participate in this important initiative by providing industry experts in support of our future programmes.

For more information and to nominate a colleague, please contact Ms. Lebohang Tsoetsi at   Lebohang@saia.co.za.