The South African October Transport Month is here and the Business for Road Safety (BRS) Forum views this as the perfect window to promote road safety in the country. In preparation, SAIA has met with several stakeholders from both the private and public sectors to initiate a magnitude of unified communication across various social media platforms, encouraging good driver behaviour.
On a typical bad traffic day, it takes one car to divert and drive on the yellow lane and in a matter of seconds - everyone joins in - and the road has an extra lane that it was not initially designed to have. This is one of the cases experienced in South Africa where people do it because everyone else is doing it, whether it’s right or wrong, people simply go ahead and join in. Recently, the bad habits have turned into a norm, such that many drivers may have even forgotten what good driver behaviour is. Sadly, the high accident rate on South African roads proves the latter to be true.
As an introduction to the social media campaign, below are the top three Good Driver behaviour rules that should be adopted by all, but readers should note that the top three are not a limitation of what good driver behaviour is but highlights the top behaviours that have easily been forgotten by road users.
1. Wear a seat belt, yes, good drivers always wear their seat belts and they always ensure that all passengers in the car have their seat belts on.
2. Be patient, this is probably the most important trait for any driver. If all drivers were to practice patience, many accidents will be prevented.
3. Always be aware of your surroundings, it’s always advisable that one should be aware of their surroundings. Good drivers know and acknowledge they are not the only ones on the road, hence they are always on the lookout for possible hazards before they’re a part of it.
Readers should be on the lookout for our SAIA social media posts which will re-enlighten drivers about what good behaviour is.
About the BRS
The Business for Road Safety (BRS) forum is an initiative that was formed by SAIA and other business associations in 2015. The purpose of the forum was to collaborate and develop unified solutions which will prevent road crashes and road fatalities in South Africa.
On formation of the BRS, the forum consisted of the following members:
- The Automobile Association South Africa (AASA)
- The Business against Crime South Africa (BACSA)
- The Financial Intermediaries Association (FIA)
- The National Association of Automobile Manufacturers of South Africa (NAAMSA)
- The Retail Motor Industry (RMI)
- The Road Freight Association (RFA)
- The South African Insurance Association (SAIA)
- The Southern African Vehicle Rental and Leasing Association (SAVRALA)
- The South African Petroleum Industry Association (SAPIA)
For more information contact:
Katlego Bolsiek, SAIA Insurance Risks Manager