South African Insurance Association

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Invitation to submit Proposals for the 2017/18 SAIA Consumer Education Initiatives

The South African Insurance Association (SAIA) has issued a Request for Proposals (RFP) inviting service providers to develop and implement Consumer Education projects in line with the Financial Sector Code.

The objective of Consumer Education initiatives is to raise awareness of insurance products, increase financial literacy levels in the country, and develop knowledge and skills for consumers to better use financial products, including insurance products. Consumer Education initiatives should result in raised awareness of the insurance products by consumers, resulting in increased demand for insurance products. This year, SAIA has included a focus in risk management skills for our consumers.

The types of projects we are looking to implement include; the revamping of the SAIA Consumer Education website,; managing exposures to risks, such as fires, burglaries etc., highlighting the necessity of insurance during various life events and financial decisions (purchasing of assets such as houses, furniture and cars). SAIA will continue with its multi-year partnership on Financial Literacy and Technical Maths. SAIA is proud to have partnered with the Department of Basic Education, through its service provider, to develop content for Technical Mathematics,the first of its kind in South Africa.

The deadline for proposals is 22 September 2017, at 12h00.

For further information, please visit the SAIA webpage: 

SAIA also thanks its Consumer Education partners for their generous contribution towards the 2017/18 Consumer Education projects. A total of R10 500 000 was contributed by SAIA members.

For more information contact:
Zanele Gigaba, Insurance Risks Manager