South African Insurance Association

+27 11 726 5381

About Us



The South African Insurance Association (SAIA) is the representative body of the short-term insurance industry. It represents the industry to all relevant stakeholders to ensure a sustainable and dynamic industry. SAIA has 59 members, comprising all categories of short-term insurers, including reinsurers. Its members abide by the SAIA Code of Conduct, which ensures adherence to best-practice industry standards and self-regulation.


To promote and represent the interests of the short-term insurance industry, while leading and enhancing the efforts of the industry to become recognised and trusted as an important contributor to the South African economy and society.


  • To encourage fair and ethical treatment of short-term insurance customers
  • To favourably represent the short-term insurance industry in such a way that all stakeholders have trust and confidence in the industry
  • To create an environment in which industry members can share information, debate important and relevant issues, and create a common vision for the short-term insurance industry
  • To create opportunities for the industry and to embark on initiatives that will enhance its image and reputation amongst all stakeholders
  • To promote understanding of short-term insurance to all stakeholders
  • To promote awareness of the industry and its contributions to society and the South African economy

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ar 2018


Holiday tips: Safe Driving

Holiday tips: Safe Driving Dec 04, 2018

Johannesburg - The holiday season is fast approaching, and across the country, thousands of motorists are preparing to pack their cars and either head home or to their holiday destination.

From the Desk of the Chief Executive - SAIA Bulletin November 2018

From the Desk of the Chief Executive - SAIA Bulletin November 2018 Dec 03, 2018

As we begin to wind down the year, it is only normal that we take stock of our accomplishments and the challenges we all faced and navigated through the year. Our industry certainly faced a myriad of challenges, from regulatory to transformation, which we have carefully navigated in collaboration with all our valued stakeholders.

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R80 million Spent on consumer ed.
35% Est. vehicles insured
R102.8 billion Gross written premium
56 Member companies